Specifics and Business Standards of Communication in Business Communication
How to Cite
Anistratenko T.G. Specifics and Business Standards of Communication in Business Communication. Humanities of the South of Russia. 2019. Vol. 8. No. 6. P. 114-125. DOI: https://doi.org/10.23683/2227-8656.2019.6.7 (in Russ.).
Abstract
The article presents the specifics and current requirements for business communication, part of which is business communication. The author dwells on the peculiarities of business communication from the point of view of business discourse and its specificity, emphasizing the similarities and differences between communication as a social act and business communication as a specific business communication in the economic sphere. The factors of effective business communication, as well as the most common mistakes in business speech communication, language and discursive specifics of business style and much more are shown.The article has a pragmatic orientation and is a synthetic answer to a number of questions facing communicants in the economic sphere, with useful theoretical conclusions on the application of business etiquette and standards of business communication.
Keywords:
business communication, business discourse, specificity, business sphere, effective communication, business ethics, business etiquette
References
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Vvedenskaya, L.A., Pavlova, L.G., Kataeva E.Yu. (2013). Russian language and culture of speech: studies, manual for universities. Rostov n/D.: Phoenix.
Verderber, R., Verderber, K. (2003). Psychology of communication. SPb.: Prime-Euroznak.
Veselov, P.V. (2006). Axioms of business writing. Culture of business communication and official correspondence. Moscow: Marketing.
Gegen, P. (2005). Psychology of manipulation and subordination. SPb.: Peter.
Gnatyuk, O.L. (2012). Fundamentals of communication theory: studies, manual. 2nd ed. Moscow: INFRA-M.
Burkart, R. (2000). Science communication. Transl. M. Zlatev. V. Turnovo: PIC.
Daneshka, A. (2016). International cooperation in international business. Sofia: IR-from unss.
Durankev, B. (2011). Communication policy. Sofia: Holding.
Eko, U. (1993). Umberto Traktat po obshta semiotika. Sofia: Nauka i izkustvo.
Mengyono, D. (2000). Key terms in discourse analysis. Sofia: SV. Ohridsky.
Mitseva, S. (2011). Text. Type of text. Voice tag. Sofia: Holding.
Petev, T. (2004.) Theories of mass communication. Sofia: SV. Ohridski, 197 p.
Salwen, М., Stacks, D. (1996). An Integrated Approach to Communication Theory and Research. Mahwah, New Jersey: Lawrence Erlbaum Associates.
Santou, D., Chanel, М. (2006). International business negotiations and ethics of business relations. Sofia: SoftPress, 108 p.
Traut, D., Rivkin, S. (2002). Be different or die: survival in an era of deadly competition. Sofia: Horizons.
Videnov, M. (2000). Introduction to sociolinguistics. Sophia: Delphi.
Citation Formats
Other cite formats:
APA
Anistratenko, T. G. (2019). Specifics and Business Standards of Communication in Business Communication. Humanities of the South of Russia, 8(6), 114-125. https://doi.org/10.23683/2227-8656.2019.6.7
Section
CULTURE AND GLOBALIZATION
