The Role of Managing the Social Media Information Flow of the LDPR in Consolidating the Status of the Second Choice Political Party (2023–2024)
Research Article
How to Cite
Brodovskaya E.V., Gribova D.O., Ivanov A.V., Krokhin O.O. The Role of Managing the Social Media Information Flow of the LDPR in Consolidating the Status of the Second Choice Political Party (2023–2024). Vlast’ (The Authority). 2025. Vol. 33. No. 3. P. 59-67. (in Russ.).
Abstract
The article examines the features of the LDPR's digital communication strategies as a second choice party during the election campaigns of 2023–2024. Based on the analysis of the party's social media presence in 448 social media accounts, the authors identify the key characteristics of the information flow and its impact on electoral preferences. The article establishes the positive trend in digital communications management from a non-systemic approach to a structured strategy with an emphasis on the regional agenda and new formats of interaction with voters.
Keywords:
LDPR, digital party, social media, election campaign, political communication, information flow, regional policy, electoral preferences, migration pressure, emigration sentiments
References
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Desmarais B.A., Harden J.J., Boehmke F.J. 2015. Persistent Policy Pathways: Inferring Diffusion Networks in the American States. – American Political Science Review. Vol. 109. No. 2. P. 392-406.
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Harré R. 2009. Modeling: Gateway to the Unknown. Amsterdam, London: Elsevier. 278 p.
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Kwet M. 2019. Digital Colonialism: US Empire and the New Imperialism in the Global South. – Race & Class. Vol. 40. No. 4. P. 3-26.
Wetherell M., Potter J. 1998. Discourse and Social Psychology – Silencing Binaries. – Theory & Psychology. Vol. 8. No. 3. P. 377-388.
Brodovskaya E.V. 2020. Tsifrovoi menedzhment v deyatel'nosti rossiiskikh politicheskikh partii: problemnoe pole upravleniya informatsionnymi potokami v sotsial'nykh media. – Vlast'. T. 28. № 6. S. 81-88. (RUS.)
Brodovskaya E.V., Dombrovskaya A.Yu., Pyrma R.V. 2020. Diskursy vneshnego informatsionnogo davleniya v Krymskom i Sevastopol'skom segmentakh Runeta: osobennosti, adresaty, konfliktogennyi potentsial. – Politicheskaya nauka. № 3. S. 243-265. (RUS.)
Volodenkov S.V. 2017. Total Data kak fenomen formirovaniya politicheskoi postreal'nosti. – Vestnik Omskogo universiteta. Ser. Istoricheskie nauki. № 3. S. 409-415. (RUS.)
Volodenkov S.V., Fedorchenko S.N. 2022. Traditsionnye politicheskie instituty v usloviyakh tsifrovizatsii: riski i perspektivy transformatsii. – Diskurs-Pi. № 1. S. 84-103. (RUS.)
Gulyaev A.A. 2023. Mesto stareishei partii sovremennoi Rossii v politicheskoi sisteme. – Vlast'. T. 31. № 1. S. 138-141. (RUS.)
Maklyuen M. 2007. Ponimanie media: vneshnie rasshireniya cheloveka. M.: Kuchkovo pole. 464 s. (RUS.)
Napalkova I.R., Baklashkina E.F. 2024. Spetsifika formirovaniya i pozitsionirovaniya imidzha partiinogo lidera: keis L.E. Slutskogo. – Gumanitarnye i politiko-pravovye issledovaniya. № 3(26). S. 24-45. (RUS.)
Smorgunov L.V. 2014. Setevye politicheskie partii. – Polis. Politicheskie issledovaniya. № 4. S. 21-37. (RUS.)
Chizhov D.V. 2016. Formirovanie imidzha rossiiskikh politicheskikh partii v seti Internet. – Monitoring obshchestvennogo mneniya: ekonomicheskie i sotsial'nye peremeny. № 1(131). S. 313-338. (RUS.)
Castells M. 2009. Communication Power. Oxford: Oxford University Press. 571 p.
Chadwick A., Stromer-Galley J. 2016. Digital Media, Power, and Democracy in Parties and Election Campaigns. – International Journal of Press/Politics. Vol. 21. No. 3. P. 1-11.
Desmarais B.A., Harden J.J., Boehmke F.J. 2015. Persistent Policy Pathways: Inferring Diffusion Networks in the American States. – American Political Science Review. Vol. 109. No. 2. P. 392-406.
Gerbaudo P. 2018. The Digital Party Political Organisation and Online Democracy. London: Pluto Press. 240 p.
Granovetter M.S. 1983. The Strength of the Weak Tie: Revisited. – Sociological Theory. Vol. 1. P. 201-233.
Harré R. 2009. Modeling: Gateway to the Unknown. Amsterdam, London: Elsevier. 278 p.
Kosinski M., Matz S.C., Gosling S.D., Popov V., Stillwell D. 2015. Facebook as a Research Tool for the Social Sciences: Opportunities, Challenges, Ethical Considerations, and Practical Guidelines. – American Psychologist. Vol. 70. No. 6. P. 543-556.
Kwet M. 2019. Digital Colonialism: US Empire and the New Imperialism in the Global South. – Race & Class. Vol. 40. No. 4. P. 3-26.
Wetherell M., Potter J. 1998. Discourse and Social Psychology – Silencing Binaries. – Theory & Psychology. Vol. 8. No. 3. P. 377-388.
Article
Received: 15.07.2025
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APA
Brodovskaya, E. V., Gribova, D. O., Ivanov, A. V., & Krokhin, O. O. (2025). The Role of Managing the Social Media Information Flow of the LDPR in Consolidating the Status of the Second Choice Political Party (2023–2024). Vlast’ (The Authority), 33(3), 59-67. Retrieved from https://www.jour.fnisc.ru/index.php/vlast/article/view/10709
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POLITICAL PROCESSES AND PRACTICES
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