Evaluation of Communication Governance in the Digital Communities of New Political Parties (2020)

Research Article
  • Elena Viktorovna Brodovskaya Financial University under the Government of the Russian Federation brodovskaya@inbox.ru
    Elibrary Author_id 280399
  • Dmitry Nikolaevich Karzubov Department of Social Protection of the Population, North-Western Administrative District of Moscow karzubovdn@gmail.com
  • Vladimir Andreevich Lukushin Financial University under the Government of the Russian Federation lukushin@aol.com
How to Cite
Brodovskaya E.V., Karzubov D.N., Lukushin V.A. Evaluation of Communication Governance in the Digital Communities of New Political Parties (2020). Vlast’ (The Authority). 2021. Vol. 29. No. 2. P. 87-93. DOI: https://doi.org/10.31171/vlast.v29i2.8001 (in Russ.).

Abstract

The article presents the results of an assessment of communication management in the online communities of new political parties (New People, For the Truth, Green Alternative). The combined use of automated cybernetic analysis and the method of social graphs made it possible to determine a set of indicators characterizing the development of digital party communities: indicators of user activity, the level of openness of participants, as well as the number of connections between participants, which is a key factor in organizing large network communities. The results of the study identify a leader in terms of digital communications management (New People), substantiate the opportunities and obstacles hindering the further development of the digital communications system of parties on the eve of a new electoral cycle.
Keywords:
political parties; political communications; digital communities; cybermetrics; digital environment; digital infrastructures; information flows

Author Biographies

Elena Viktorovna Brodovskaya, Financial University under the Government of the Russian Federation
Dr.Sci. (Pol.Sci.), Professor of the Department of Political Science, Faculty of Social Sciences and Mass Communications
Dmitry Nikolaevich Karzubov, Department of Social Protection of the Population, North-Western Administrative District of Moscow
Advisor to the Head
Vladimir Andreevich Lukushin, Financial University under the Government of the Russian Federation
student of the Faculty of Social Sciences and Mass Communications

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Article

Received: 27.04.2021

Citation Formats
Other cite formats:

APA
Brodovskaya, E. V., Karzubov, D. N., & Lukushin, V. A. (2021). Evaluation of Communication Governance in the Digital Communities of New Political Parties (2020). Vlast’ (The Authority), 29(2), 87-93. https://doi.org/10.31171/vlast.v29i2.8001
Section
ELECTIONS